@benpate getting content creators here is key and the killer app for that IMO is that their work can be natively social. as in the article, podcast, video, song etc is itself an #ActivityPub item.in the corporate platform world, making the content there means they have some level of ownership and say over sharing. making it outside of their walls means creators have to track all the posts that link to it on many different platforms.with growth, we can allow for independence and simplicity.